This is an inconvenient truth: By and large, the antiques world is responsible for the shrinking market caused by its consistent neglect of the younger generation, and such an important demographic group will go on as missing unless they are brought in on their own terms, in their own way. The antiques industry is talking, … Continue reading The Journey of Antiquing — 8: To Bring Them In
Tag: Twitter
Antiques and a New World of Social Media
Antiquarians know well the ways in which communication has changed over the course of the last two centuries. From the day in 1844 when Samuel B. Morse transmitted “What hath God wrought” by telegraph, the tools we use to communicate have continued to evolve. Deluged by the onslaught of e-commerce, email marketing and now social … Continue reading Antiques and a New World of Social Media
Shouts and Murmurs: Even Connie Swaim is Twittering
It would seem some people avoid opening the front door for fear of a customer walking in. It’s a bit of an overstatement, but not so far off the mark for those who shy away from social media. Like the telephone, email, snail mail and just chatting on a street corner, social media is simply … Continue reading Shouts and Murmurs: Even Connie Swaim is Twittering